I'm not going to claim to be any kind of expert on social media. I'm at least a couple of decades too old for that. Over the last couple of years, though, I've developed a few simple - and completely free - strategies to use social media platforms to promote my books and my author brand. If the very mention of social media sends you into a bit of a tailspin, that's ok. You are most definitely not alone. The tools I'm going to share here are designed to make it all as painless

So, everyone’s telling you that you need to build a mailing list and an author newsletter, right? Direct marketing to interested subscribers is definitely the best way to sell your product. But just how do you go about finding those subscribers? Well, as an author with a mailing list of over 18,000 engaged subscribers, please allow me to give you a few pointers. Instafreebie is, in my opinion, the best way to go. What you do is upload a book or story you are willing to give a